On the topic of generally using a blog as a marketing channel, it really depends upon asking a couple of questions of your business. First who are your customers, and secondarily what are the interests, challenges, or topics that they might have in common. Once you come up with a theme that might resonate with […]

Having done a fair amount of cold calling I will concur that it is a demoralizing activity. It’s dead right to point out the hidden cost, because most companies just look at the bottom line, how much money was brought in.
Never Cold Call Blog
There has got to be a cost to the customer as well, […]

Many of the big companies are jumping on the blog bandwagon but what about small businesses?
All businesses could benefit from creating a blog, not because its the latest trend, but it forms the cheapest, most organic way of generating a dialogue and a deeper relationship with customers and partners.
A blog is really an […]

Very good article from searchenginewatch.com on the topic of local search marketing tactics.
Local Search Marketing Tactics

An excelent blog on the topic of local search engine marketing.
Local Search… Is Your Business Ready?